“Il Karnataka è una destinazione turistica tutto l'anno; I siti patrimonio dell'UNESCO, le spiagge vergini e il turismo della fauna selvatica lo rendono unico.” – T. Venkatesh, IAS, Direttore, Karnataka Tourism
Gujarat, 15th September 2022: With an aim to increase domestic footfalls from Gujarat the Department of Tourism, Government of Karnataka along with Karnataka State Tourism Development Corporation Ltd. (KSTDC) organized Roadshows at Ahmedabad, Vadodara and Surat to promote tourist places, hotels, resorts, homestays and service providers from Karnataka amongst the people of Gujarat.
A performance of ‘Puja Kunita’, an ancient art form of Karnataka was organized to showcase the vibrant cultural heritage that Karnataka is known for. The roadshows brought together different aspects of Karnataka tourism such as nature, wildlife, adventure, pilgrimage, heritage, and many more.
Mr. T. Venkatesh, IAS, Director, Department of Tourism said, “Karnataka is home to a large and exciting portfolio of globally acclaimed tourist attractions like UNESCO World Heritage sites, splendid wildlife and resplendent nature, virgin beaches etc. It is an around the year tourist destination. The roadshow series will provide impetus to domestic inbound travel and would enhance the marketing efforts of Karnataka Tourism to promote the state’s destinations to prospective tourists and the travel trade of Gujarat.”
Karnataka Tourism’s main objective behind the event was to promote the state as a tourist attraction for leisure tourism, MICE – meetings, incentives, conferences, and exhibitions, adventure and wildlife tourism and as a wedding destination. KSTDC is the nodal agency to conduct the roadshows in various cities of India. The state also offers an avid traveler a vast range of tourism landscapes such as archaeology, religion, ecotourism and handicrafts.
Il signor G. Jagadeesha, IAS, amministratore delegato della Karnataka State Tourism Development Corporation, ha affermato: “Il Karnataka, con la sua vasta gamma di prodotti turistici, sta rapidamente emergendo come uno degli stati più interessanti e produttivi sia per i viaggi di piacere che di lavoro. Il turismo interno, essendo la spina dorsale dell’economia turistica, ha un grande potenziale che deve essere sfruttato. Dopo la pandemia, queste attività di roadshow saranno un’ottima occasione per i nostri stakeholder per rinnovare i contatti con il settore dei viaggi e con i turisti”.
The roadshow had B2B interactions and presentations that showcased the destination and also opened up new avenues to showcase Karnataka in a new light to the travel and trade community. Some of the stakeholders, who exhibited at the roadshows, included Karnataka State Tourism Development Corporation, Jungle Lodges & Resorts, Intersight Tours & Travels Pvt. Ltd, TGI Hotels & Resorts, Skyway International Travels, Mookanana Resort & many more. This exclusive B2B Roadshow had over 15 stakeholders from Karnataka and many discerning trade partners.
